Headsup Entertainment International Inc (OTCMKTS: HDUP) is a global gaming operator and media company focusing on online gaming, online poker, eSports, sports betting, online lottery, mobile 50/50, charity fundraising platforms, software and blockchain based payment solutions. 

Headsup took full control of the LotteryHub platform in June which has to date been servicing more than 4 million American users as a lottery information platform. in the lead up to the transaction, HeadsUp has been active in securing global partnerships to expand the LotteryHub brand globally and strategically position it as the leader of online sales for state and national lotteries. HeadsUp has secured partnerships in Peru, Brazil, Mexico, Eastern Europe and Eastern Africa (including Nigeria) and has ongoing discussions to enable national and state lottery partners to enhance their online offering and sell official tickets globally. The secured partnerships will give LotteryHub access to an immediate 120 million international customer base upon release of existing partnerships 

In August Headsup closed an Agreement to take over as Operational Partner for the Emirates Draw line of products. The websites LIVE, operational, and currently running multiple draws, games and lottery products. This enhanced platform now allows HeadsUp to target significant global markets and is currently developing a formal business relationship with major operators in both India and South Africa.  Management is currently building revenue forecasting models for the existing market currently operating in the UAE and developing projections for the new market opportunities that the team is now finalizing. 

The global lottery industry is currently generating approx. $300billion in annual revenues and 95% of these transactions still take place through physical retail outlets. With the increase in online and ecommerce activity globally, this represents an exceptional growth opportunity as more state and national operations move into the online space as a natural progression to their existing business models. It is expected that the value of online activity across the global to reach 15-20% over the coming years thus representing a potential market share opportunity of approx. $45-60billion in annual online lottery transactions. 

$HDUP will come out of a mandated quiet period on or before March 15th as part of a multi-party NDA encompassing new market product launches, key acquisitions and closings and business unit consolidations all leading to the company's merger and listing on a higher tier exchange.

— HeadsUpEntertainment (@HeadsUpHDUP) February 22, 2023

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Headsup also completed another major milestone with the acquisition of Spinola Gaming, a leading Global Lottery software provider. This step in the acquisition process of Spinola has now been completed with the buyout of all previous 3rd party shareholdings of the group of Spinola companies. The full acquisition of Spinola and its related assets is an integral part of HeadsUp’s global strategy across the Charity, Lottery and Gaming space and the takeover of Spinola will not only enable it to expand into new global markets but also execute on its existing strategies with its full range of Lottery, Instant Win and charitable fundraising solutions. 

Independent valuations completed by HeadsUp concluded that the value of the agreements currently in place have the potential to generate more than $150m in revenues with further room to expand on this with new contracts currently in negotiations. The value of the Spinola acquisition is substantial with management of HeadsUp engaging 2 independent valuations during the Due Diligence process that came in at $65M and $72M USD. 

Spinola’s current contracts span from Key market operations in Colombia, Peru, Brazil and other Latin American markets These regions represent the strongest growth for lotteries and one of the biggest opportunities for Spinola/HeadsUp. In addition to Latin America, Spinola has new Projects scheduled for Release in Q4 2022 in 6 African Nations and a first time National Lottery product in The United Arab Emirates which is set to launch the World’s Biggest Lottery Jackpot across the globe. 

HeadsUp is now excited to begin to announce a substantial number of contracts through the Spinola deal that represent the previously announced anticipated revenues and earnings plus additional contracts that management has closed over the past 45 days. On Twitter the Company stated: “$HDUP will come out of a mandated quiet period on or before March 15th as part of a multi-party NDA encompassing new market product launches, key acquisitions and closings and business unit consolidations all leading to the company’s merger and listing on a higher tier exchange.” 

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Currently trading at a $17 million market valuation HDUP os is 229,739,368 shares with around 70 million shares in the public float according to OTCMarkets. As stated HDUP continues to move higher every day quickly attracting some of the top speculators in small caps on steady accumulation and almost no selling. HDUP management has been working hard behind the scenes on a reverse triangular merger involved the acquisition of 4 new Company some of which have already closed. Over the course of the last several months Headsup has acquired LotteryHub, Spinola Gaming and took over the Operational Partner for the Emirates Draw line of products. These acquisitions according to the Company itself are estimated to generate over $51.7 million in revenues in year 1 with Business Plan projections to grow to over $400 million in year 5 of operations. This and a subsequent series of other closings will create a total asset base and contracted revenue model to qualify for a full NASDAQ listing. We will be updating on HDUP when more details emerge so make sure you are subscribed to newsytrends.com by entering your email below.

Disclosure: we hold no position in HDUP either long or short and we have not been compensated for this article.